Betsson nun aggressiver am baltischen Markt
Das Online Casino Betsson ist bereits einer der großen und bekannten am Markt. Jeder, der sich mit dem Thema der Online Casinos beschäftigt hat, hat bereits schon einmal von Betsson gehört. Das is auch kein Wunder, wenn man bedenkt wie lange der Anbieter schon am Markt ist und welche Innovativen Ideen durch Ihn zu Stande gekommen sind.
Now the Betsson group has decided to aggressively penetrate the Baltic markets. The big step of which we speak here is the takeover of the Lithuanian company Lošimų Strateginė Grupė, which operates as TonyBet in Lithuania and provides its services.
Betsson has now confirmed that the control of the company TonyBet has taken. The prerequisite for this were 4 million euros in cash in the acquisition and an additional 2 million euro for reaching certain milestones. The operating result of TonyBet was in the first six months of 2016 at 550,000 euros. Upon any sum of 4 million euros, this corresponds to 3.6 times the operating result of the first half.
the good Betsson however is that the provider TonyBet offers not only online casino services, but also a well-developed network of about 20 betting shops. They are spread all over the country and thus also offer for the online division a good recognition. Thus, come up with a good sports betting offer Betsson also in Lithuania.
Ulrik Bengtsson, President and CEO of the well-liked company Betsson, says that he sees strong synergies in this deal. This is partly due to the migration to the successful platform of the company and the developments in the casino area. To take advantage of this deal both sides.
This acquisition is a good strategic move in the right direction, just reflecting the company’s ambitions. The company wants to increase in the future, revenues also strictly regulated markets and thus expand its range. As the game manufacturer Netent this also has just successfully launched in Romania behind him.
The company now has licenses for the three markets in the region and can concentrate on the further growth in Europe.